Company Profile
Marathon Group

Company Type: Provider of automotive and ancillary vehicle protection products
Website: https://marathongroup.com/
Location: Houston, Texas
Company Mission:
Marathon Group was formed in 2000 with the mission and purpose to provide high quality Vehicle Service Contract (VSC) Administration for direct marketing companies and automotive dealers.
Learn More About Marathon Group: Revolutionizing Vehicle Service Protection
In an industry crowded with generic warranties and one-size-fits-all service plans, Marathon Group distinguishes itself as a provider of innovative, flexible, and customer-centric vehicle protection services. Since its founding in 2000, Marathon Group has taken a forward-thinking approach to automotive protection products and B2B marketing programs. Whether serving direct marketers, automotive dealers, or corporate clients, Marathon Group continuously sets new standards for customer care, profitability, and long-term retention.
A Company with Purpose and Vision
Headquartered in Houston, Texas, Marathon Group was founded with a clear mission by visionaries who saw the potential to elevate the standards of Vehicle Service Contract (VSC) administration. Over time, the company expanded its services beyond the automotive sector, recognizing that customer satisfaction and retention are critical in any market. Today, Marathon Group operates across all 50 states and Puerto Rico, providing a full suite of vehicle protection services, premium financing, and customer contact center operations.
The motivation behind Marathon Group’s founding was simple yet ambitious: provide high-quality service contracts that meet and exceed customer expectations, while supporting businesses in building loyal, long-term customer relationships. From the beginning, Marathon Group’s founders knew that in an industry saturated with mediocrity, they had the power to stand out by being better.
What Sets Marathon Group Apart?
Marathon Group’s vertically integrated structure allows it to provide end-to-end services that most competitors cannot match. With administrative operations, insurance underwriting, claims adjudication, premium financing, and marketing solutions all under one roof, Marathon Group is a powerhouse in the vehicle protection industry.
Key attributes that define Marathon Group’s core offerings include:
- Customized product design and turn-key program administration
- Concierge-class customer service with a focus on claims adjudication
- Backing by A-rated insurance partners
- Competitive premium financing options through Sparta Capital Management
- Flexible, month-to-month subscription-based warranty products
These factors make Marathon Group not just a provider of vehicle service contracts, but a trusted partner that helps clients maximize profitability while enhancing customer loyalty.
Innovative Solutions for a Dynamic Market
Marathon Group has successfully leveraged its expertise in subscription-based warranty products to create disruptive solutions in an otherwise mature market. This approach has allowed the company to continuously differentiate itself from mainstream competition by offering low-cost VSC programs tailored to the evolving needs of today’s automotive and corporate markets.
The company’s adaptability is evident in its ability to design programs for emerging markets such as the Rideshare industry and Professional Employer Organizations (PEOs). Whether addressing the needs of gig economy drivers or large corporate fleets, Marathon Group’s innovative solutions cater to a broad and diverse audience.
Listening to Clients and Staying Agile
Marathon Group’s success can be traced to its relentless focus on listening to client needs and remaining nimble enough to adapt. While large corporations may be weighed down by bureaucracy, Marathon Group’s flexible structure allows for rapid innovation and responsiveness. The reintroduction of tailored business solutions, the formation of new contact centers, and the launch of innovative financing products are all examples of how Marathon Group stays ahead of market trends.
Customer-Centric Values That Drive Success
Marathon Group’s commitment to customer satisfaction is evident in every aspect of its operations. Marathon Administrative Company, a key part of the Marathon Group, serves as a customer-focused, concierge-class service provider. From supporting automotive dealers to working with inbound call centers and corporate clients, the administrative team takes pride in its superior claims handling and client support services.
The company understands that profitability for clients comes from retaining satisfied customers. Marathon Group’s integrated marketing solutions are designed to help clients not only acquire new customers but also build lasting relationships. Programs are meticulously crafted to promote customer acquisition and retention, ensuring long-term success for both the company and its business partners.
Recognition and Impact in the Industry
Over the past two decades, Marathon Group has earned a reputation as a trusted partner for automotive dealers, direct marketing firms, and corporate clients. Its leadership team’s deep industry knowledge and relentless pursuit of innovation have positioned Marathon Group as a disruptor in vehicle protection services.
The company’s success is visible in its expansive client base and its ability to anticipate and meet market demands. From revolutionizing subscription-based warranty models to expanding into new retail channels, Marathon Group continues to lead the industry with forward-thinking solutions.
A Vision for the Future
As the automotive industry continues to evolve with electric vehicles, autonomous technology, and changing consumer behaviors, Marathon Group is poised to adapt and grow. The management team’s commitment to continuous improvement ensures that Marathon Group will remain at the forefront of innovation.
The company’s mission extends beyond offering vehicle protection; it’s about empowering clients to succeed. Marathon Group’s ability to anticipate industry trends and deliver tailored solutions will continue to drive its success in the years to come.
A Culture of Excellence and Innovation
What truly sets Marathon Group apart is its corporate culture. The company’s employees embody the passion for innovation and high performance that the founders envisioned. Whether developing new products, handling customer claims, or designing marketing programs, the team operates with a sense of purpose and commitment.
In an industry where mediocrity can often be the norm, Marathon Group challenges conventions and pushes boundaries. Its employees are encouraged to think outside the box, create breakthrough solutions, and deliver superior performance to clients and customers.
Looking Ahead with Confidence
Marathon Group’s growth story is one of vision, adaptability, and execution. The company has transformed from a small provider of vehicle service contract administration to a leading player with a national footprint and a reputation for excellence.
In an increasingly competitive landscape, Marathon Group’s steadfast commitment to innovation, customer satisfaction, and client success will continue to drive its growth. The company is not content with simply meeting expectations—it strives to exceed them.
If you are an automotive dealer, corporate client, or marketing professional seeking a partner who understands the intricacies of vehicle protection services and customer acquisition, Marathon Group is the partner you can trust. With its industry-leading solutions, dedicated customer service, and pioneering vision, Marathon Group is not just another service provider—it’s a strategic partner for long-term success.